India Online Travel Overview Seventh Edition

Summary

India's economic troubles continue, but its travel market is showing improvement. In the past year, growth was evident in all travel segments with double-digit growth in all but one. The country's gross travel bookings will increase at double-digit rates through 2016 and mobile bookings will increase fourfold by that same year. Mobile is the most rapidly expanding distribution channel in India.

Phocuswright's India Online Travel Overview Seventh Edition presents market sizing and projections for India's online leisure and unmanaged business travel market from 2012 – 2016. The report features rich analysis of the Indian travel market, with coverage of online versus offline bookings, bookings by travel segment, supplier-direct versus intermediary bookings and more.

Highlights include:

• Total market and online leisure/unmanaged business travel bookings for 2012 – 2016
• Mobile travel gross bookings for 2012 – 2016
• Analysis of major travel product segments – air, hotel, rail and car rental
• Discussion of the OTA landscape, including key players, recent developments and the relative influence of local versus global OTAs
• Macroeconomic factors impacting the Indian travel market – gross domestic product (GDP), oil prices and exchange rate volatility